I was inspired by a discussion today on whether projects are needed at all in consumer electronics product develoment.
I would like to explore if we can make market research without focus groups and segment matrixes, products without projects and finance it without budgets. What do you say ?
2 comments:
Crowd Funded Open Innovation +
Crowd Sourced Market Research +
User Driven Development =
Organic Self-Organizing Incremental Growth.
Yep - you go implement that in Sony Ericsson! ;) What I was (and will be) after is a novel approach not only to s/w and new media but also to larger 'traditional' enterprises.
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